Manager, Analytics and Insights

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Company Description

The Klick Group—comprising Klick Health (including Klick Katalyst and btwelve), Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, and Klick Ventures—is an ecosystem dedicated to realizing the full potential of our people and clients in life sciences. Founded in 1997, we have offices in New York, Philadelphia, Saratoga Springs, Toronto, London, São Paulo, and Singapore. Consistently named a Best Managed Company, Most Admired Corporate Culture, and Great Place to Work, Klick is committed to fostering a high-performance, people-first culture with creativity, collaboration, innovation, and impact across everything we do.

About our Analytics Craft

Our Analytics Craft transforms data into clear, actionable insight for clients and teams. The craft combines measurement, analysis, and interpretation to help understand performance and guide decisions. Analytics teams connect data across channels, platforms, and business questions to uncover what matters most. Their work strengthens strategy, optimization, and accountability across engagements.

Job Description

The Manager, Analytics leads measurement strategy and data-driven decision-making across healthcare-focused client engagements. This role connects business questions to practical analytics frameworks, reporting, experimentation, and performance insights that improve marketing effectiveness. The role works closely with Strategy, Media, User Experience, Technology, Client Service, and Project Management to align data, interpretation, and action across channels. Success in this role requires strong consulting judgment, technical analytics expertise, and the ability to communicate clear recommendations to senior stakeholders.

What You’ll Do

  • Lead measurement strategy, KPI frameworks, tracking plans, and testing roadmaps across websites, CRM, paid search, display, and social programs for healthcare clients.
  • Build dashboards and executive-ready reporting in Tableau, Google Data Studio, Adobe Analytics, and Google Analytics to translate performance data into clear recommendations.
  • Analyze campaign, channel, and customer data using SQL, Python, R, and visualization tools to identify drivers of marketing performance, efficiency, and ROI.
  • Partner with Strategy, Media, UX, Technology, Client Service, and Project Management teams to define scope, estimate effort, and deliver analytics work aligned to client goals.
  • Mentor analysts, improve team best practices, and present insights, measurement plans, and business cases to senior client stakeholders in a clear, evidence-based way.

Qualifications

Required:

  • 5–7 years of experience in digital marketing and analytics, including measurement strategy, reporting, and performance analysis across multi-channel programs.
  • 3+ years of experience in a professional services, consulting, or agency environment managing analytics deliverables for multiple stakeholders or client accounts.
  • Hands-on experience with Google Analytics and Adobe Analytics, including building measurement plans, defining KPIs, and translating business goals into tracking requirements.
  • Working knowledge of SQL plus Python or R for analysis, data extraction, or modeling, with examples of using data to support optimization or business recommendations.
  • Experience presenting analyses, dashboards, or strategic recommendations to senior stakeholders, with evidence of influencing decisions through clear, data-based storytelling.
  • Experience mentoring analysts or cross-functional teammates through feedback, coaching, project support, or development planning.

Desired:

  • Comfort and enthusiasm for using AI as a regular part of how work gets done.
  • Experience with Tableau or Google Data Studio to build dashboards that support executive reporting and ongoing business decision-making.
  • Experience with paid media and marketing technology platforms such as Google Ads, Bing, DoubleClick Campaign Manager, ETL workflows, or CRM data environments.
  • Experience designing A/B testing strategies, interpreting results, and applying learnings to improve campaign, channel, or customer experience performance.
  • Experience in pharma, healthcare, or life sciences, including work with regulated brands, healthcare audiences, or complex stakeholder environments.
  • Experience identifying new analytics methods, vendor opportunities, or practice improvements that strengthen team capability or client offerings.

Additional Information

This posting is for a net new vacancy at Klick. The base salary range for this position is between CAD $110,000 - $135,000. The final amount offered will be determined based on several factors such as a candidate's work location, their unique skill set, education, and prior work experience.

#LI-TH1 #LI-Hybrid

Our Commitment to Inclusion

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.

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Equal Opportunity

Klick embraces diversity and equal opportunity. We're committed to building a team that represents a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration without regard to race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, disability, age, marital status, or family status. If you require disability-related accommodation during the application or interview process, simply let us know and we'll work with you to ensure you have a positive experience.