Campaign Operations Specialist, Student & New Grad Program 2023

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About Klick Health

Klick is an ecosystem of brilliant minds working to realize the full potential of our people and clients in life sciences since 1997. We are consistently recognized for our workplace culture by Great Place to Work as one of the country’s Best Workplaces for Advertising and Marketing, Best Workplaces for Women, Best Workplaces for Professional Services, and as a Waterstone Most Admired Corporate Culture recipient and a Deloitte’s Best Managed Company! Whether you’re a current student or a new graduate, Klick is a powerful launching pad for any career. If you think you’d be a good fit for this role, we encourage you to apply and take the first steps to starting your career journey at Klick!

About Our Technology Craft

With hacker-roots, and keeping in-line with our entrepreneurial spirit; our CTO, SVP, CEO and COO still code to this day. We are agnostic in our approach, we are not married to a specific framework or architecture. In many of our areas of business we are pioneers and forging a path instead of simply following one. Our Technology team is responsible for enabling digital projects including brand websites, loyalty, platforms, ecommerce solutions, custom applications, enterprise systems, mobile applications, data feed integrations, campaign management and business intelligence tools as well as web hosting solutions.

How Your Career Takes Off Here

At Klick, your growth matters—because there is something different here. From day one, you’ll have access to hands-on learning, mentorship, and development opportunities in a supportive and dynamic environment where everyone has the chance to thrive. We offer a variety of resources to help you grow, including Employee Resource Groups, Talent and Development Programs through KlickU and LinkedIn Learning, access to our internal Talent Mobility platform—plus much more! Growth at Klick isn’t just encouraged—it’s embedded in everything we do. Whether you’re looking to build new skills, explore different career paths, or take on new challenges, we’re committed to providing the support and pathways you need to achieve your goals and make an impact.

About Our Technology Craft

With hacker-roots, and keeping in-line with our entrepreneurial spirit; our CTO, SVP, CEO and COO still code to this day. We are agnostic in our approach, we are not married to a specific framework or architecture. In many of our areas of business we are pioneers and forging a path instead of simply following one. Our Technology team is responsible for enabling digital projects including brand websites, loyalty, platforms, ecommerce solutions, custom applications, enterprise systems, mobile applications, data feed integrations, campaign management and business intelligence tools as well as web hosting solutions. Get to know this team at careers.klick.com/technology.

Job Description

Work Term: Permanent, Full-time

Work schedule: 40 hours per week

Location: Toronto, ON (Hybrid)

The Campaign Specialist collaborates with Business Analysts, Strategy, Relationship Marketing and Analytics teams to define marketing campaign requirements, supports the design, then implements, deploys and monitors various marketing campaigns for our clients. Success is measured by accurate implementation of campaign solutions based on business requirements and regular monitoring for optimization. The role may have some client-facing responsibilities including presentations and participating in group discussions.

The Campaign Specialist will become an enthusiastic subject matter expert on several marketing automation platforms and an advocate for campaign and data management within the organization. The Campaign Specialist is part of the Technology team, reporting to the Director, Campaign Enablement & Optimization and will operate as their trusted advisor for campaigns on portfolios they support.

What you will do:

  • Own and act as the subject matter expert for the campaign portfolio assigned
  • Proactively identify opportunities for optimization
  • Support the Business Analyst and Relationship Marketing teams to develop business requirements for marketing campaigns including, but not limited to, campaign segmentation, campaign decision trees, test and control segments, list generation, deployment criteria and data management
  • Design, implement and deploy campaigns, leveraging either Klick’s platforms or client mandated platforms and processes
  • Perform data extracts from various CRM platforms based on analytics requirements to be used for target list deployments, campaign performance evaluation or reporting and partner with Analytics as needed
  • Evaluate campaign performance by monitoring and analyzing campaign data to improve deliverability, optimize campaigns and ensure both data quality and accuracy
  • Research and explore new campaign processes, marketing technologies, automation tool features to increase efficiencies, improve quality control, and to align to industry trends and best practices
  • Adhere to industry regulations, standards and best practices regarding privacy, commercial communications, data security and deliverability and escalate to management when guidelines are not being followed
  • Understand the Klick SDLC in detail, and ensure it is consistently followed
  • Exercise good judgement when recommending deviations from the SDLC’s best practices

What we need from you:

  • Be graduating by April 2023 or has graduated from a post-secondary program within the past two years in any of the following fields of study: Technology, Digital Marketing, Communications, or related field
  • Campaign or data operations experience in CRM, direct marketing, loyalty program management, list generation, data analytics, solution design, email deployment, campaign management/testing or reporting
  • Acknowledged extracting and analyzing campaign reporting data and using this to share recommendations with internal teams
  • Exceptional attention to detail for both campaign design and deployment
  • Awareness of CAN-SPAM, CASL, and other regulatory standards related to marketing communication
  • Time Management skills; effectively organize and prioritize, meeting all deadlines and delivering required results
  • Familiar with creating relevant campaign documentation
  • Familiar with investigating campaign issues and reporting/escalating to senior teams
  • Basic to intermediate experience using SQL to produce data extracts
  • Awareness of email deliverability and email marketing best practices
  • Basic knowledge of DNS, MX and IP setup processes
  • Basic knowledge of HTML

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.

We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.

Equal Opportunity

Klick embraces diversity and equal opportunity. We’re committed to building a team that represents a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration without regard to race, ancestry, place of origin, color, ethnic origin, citizenship, creed, sex, sexual orientation, disability, age, marital status, or family status. If you require disability-related accommodation during the application or interview process, simply let us know and we’ll work with you to ensure you have a positive experience.