Associate Director, Influencer Marketing
About Klick Health
Meet a different kind of workplace. Klick Health is an ecosystem of brilliant minds working to realize the full potential of their people and clients in life sciences since 1997. And we’re still growing fast, even after two decades. What does that mean for you? As Klick experiences exponential growth year-over-year, so do the people who help make it happen. Because we’re constantly evolving and changing, we invest in talent early and often, to develop future leaders at all levels. We’re one of the country’s Top 10 Great Workplaces, 10 Most Inspiring Cultures, Best Workplace for Innovators, Best Managed, and Fastest Growing. We know that career paths are seldom simple and straightforward. And that's an asset. If you feel like you'd be a good fit for this role, we encourage you to apply and take the first steps to starting your career journey at Klick!
When you join the Influencer Marketing team at Klick you are becoming part of something special. We are a growing team of Influencer Marketing experts who help our clients and partners navigate the ever changing world of social influencers.
Klick Health is a pharmaceutical marketing and commercialization firm that works across all media for audiences engaged in improving healthcare. These audiences include patients, caregivers, physicians, nurses, and more. If you’re worried that pharmaceutical marketing is staid, worry no longer. We run campaigns that include top tier celebrities, influencers of all sizes, memes, humor, and of course medical facts and data. Our work drives the conversations that make a difference in the lives of patients and their families. As an Associate Director on the Klick Influencer team you will lead a client success team of strategists and community managers and work directly with senior leaders from all other crafts. You will juggle the needs of managing a small team of influencer marketing experts with the ability to get real influencer strategy done. There are no “management” roles at Klick, we are all billable so be prepared to get your hands dirty. For context you’ll be reporting to a Director who still jumps in and drafts partner contracts if necessary and routinely works on influencer strategies. If you like a forthright and direct management style you should probably skim the rest of this ad and apply now. We would love to find senior people who already are experienced in the influencer marketing world and are excited to tackle strategies within the pharmaceutical world. This is a pretty rarified field so don’t worry if you don’t have pharmaceutical experience. As long as you’re “eager to learn” we will train you on the pharmaceutical rules and regulations. All you need to bring is your people management skills, epic-level influencer strategy, curiosity, and knack for creating industry-leading influencer campaigns.
Job Requirements: As the successful candidate, you will combine at least five years of influencer and social strategy experience, of course, with a host of soft skills to allow you to engage other team members productively. Consider this as a sample core list, we’re excited to learn what unique things you can bring to the job:
- All the standard marketing requirements (writing, creating presentations, analysis, etc.)
- Creation of industry-leading influencer campaigns (this might be more challenging than you expect from pharma)
- Ability to think “pan-social” and identify opportunities in patient communities as well as media-driven plays
- Experience managing teams of high-performance strategists who are at the top of their game
- Ability to view a brand landscape and summarize what important activities are evident
- Comfortable working with RFP teams and presenting to the client on an ad-hoc basis when a team “suddenly realizes” they need an influencer strategy voice at the table
- Experience leading cross-functional teams with other specialists
- Ability to get clients engaged and excited about influencer programs
- A positive, engaged, management style that respects individuals while still aligning with the work at hand
Responsibilities:
- Develop and execute influencer program and distribution strategies
- Partner with agency leads across the network and an array of brands to prepare cohesive thinking across campaigns and activations
- Create and conduct influencer briefs for creatives and influencers
- Establish and maintain relationships with key contacts within the influencer space while also ensuring that client/agency relationships exist on multiple levels and grow over time
- Oversee research, identification, and relationship management with influencers that help meet brand goals via influencer partnerships
- Analyze and access campaign to provide valuable insights and opportunities
- Remain on the pulse of influencer marketing trends to ensure creative, maximum exposure
- Efficiently and effectively plans and manage influencers at large-scale events
Differentiators:
- Experience in the pharmaceutical marketing environment, particularly on social platforms
- Experience working with influencers and celebrities
- Other aligned social media marketing skills such as ad management
- Content creation of any and all types (might be in your distant past, and that’s ok)
- Work in regulated industries with legal oversight
- Listening experience with Meltwater, Crimson Hexagon, or others (again, might be historical)
- Ability to “manage up” and engage senior leaders on the team
- Balance “speaking up” with “letting others get their job done”
The Influencer Marketing team at Klick Health is one of the best in the industry (admittedly, we’re biased). The successful candidate will lead a team of strategists and community managers operating under strict regulations while contributing directly to the health of patients. Apply today to join the thriving Influencer Marketing team at Klick Health.
Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of colour, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities.
We’re also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.